For med spas & aesthetics clinics

Automated patient systems that pay for themselves.

Apex builds the unsexy back-office work that decides whether a lead becomes a $4,000-a-year patient or a bounced opportunity. Lead follow-up. Reminders. Reactivation. Reviews. Done for you in 7 days.

LEAD CAPTUREDForm, DM, or booking
AUTO REPLY <60sPersonalised SMS + email
BOOKED PATIENTReminders + reviews
The leak

The cost of not following up fast

Every clinic owner we talk to is leaking revenue in the same three places. None of it is a staff problem. All of it is a systems problem.

30-40%
of leads ghost
because the first reply takes longer than 60 minutes
18%
no-show rate
when reminders aren't sent at the right interval
$4k+
lifetime value
lost per patient who came once and was never followed up
What we build

Four systems. One quiet engine.

Every system is built specifically for your clinic's workflow. Not a generic template. Plugs into Jane App, Mindbody, Vagaro, Zenoti, GlossGenius, or any booking system.

Lead follow-up < 60 seconds

The moment someone fills out your form or DMs you, they get a personalised SMS + email reply within 60 seconds. 24/7.

Smart appointment reminders

Automated SMS + email at 24 hours and 2 hours before every appointment. No-shows drop. Revenue protected.

Lapsed patient reactivation

Patients who haven't visited in 90, 180, or 365 days automatically get a targeted message that brings them back.

Review collection on autopilot

24 hours after every visit, patients get a gentle nudge to leave a review. Your Google rating goes up on autopilot.

Pricing

Pick the system that fits your clinic

Built in days, not months. No retainer required for the Basic build. Pay once, own the system.

Basic
$399
Lead Follow-Up System · 5-day delivery
  • 1 automated follow-up sequence
  • 3 touchpoints (SMS + email)
  • Tested & documented
  • 7-day support
Get Basic →
Premium
$1,499
Complete Retention Engine · 10-day delivery
  • Everything in Standard
  • 90/180/365-day reactivation
  • Birthday & seasonal offers
  • Monthly performance report
  • 30-day priority support
Get Premium →

For ongoing monitoring, optimisation, and updates after delivery: $1,200/month retainer (optional).

How it works

Four steps. No calls required.

Apex is built for clinic owners who don't have time for a sales process. Everything happens async.

1

You send a short voice note or Loom

Five minutes walking us through your current patient follow-up process. That's the entire onboarding.

2

We build, you review

Within 5-10 days (depending on package) we send you a working system with a 3-minute walkthrough Loom. You approve 3 example replies before anything goes live.

3

We go live, you monitor

System runs automatically. Your team gets a dashboard to see every lead and reply. One-click pause if anything looks off.

4

Optional monthly retainer

$1,200/month for ongoing monitoring, optimisation, and new automation modules as your clinic grows. Cancel anytime, no contract.

Common questions

FAQ

Do I need to use a specific booking system?
No. We work with whatever you already use. Jane App, Mindbody, Vagaro, Zenoti, GlossGenius, SimplyBook, Aesthetic Record, or anything else. If you're not sure, message us and we'll confirm before you commit.
Do I need any technical knowledge?
None at all. We build it, test it, and record a plain-English walkthrough video so anyone on your team can understand how it works.
How does the AI reply know what to say?
Before going live, you approve 3 example replies. The system learns your clinic's voice from those, then drafts every reply in that style. You can adjust or pause anytime.
What if a patient replies "STOP"?
All SMS automatically respects opt-outs. We also build in human-handoff: if anyone replies with a question the AI isn't confident about, the system pings your team instead of guessing.
Can I cancel?
The setup fee is one-time. The monthly retainer (if you opt in) is month-to-month with no contract. Cancel anytime.
Get started

Ready to stop losing revenue?

Send us a short voice note or Loom of your current patient follow-up process and we'll get back within 24 hours with a recommended package.

Email hello@apexhq.agency →